Step 01

Tell it what should happen when the phone rings.

There are no forms and no flow charts to draw. You explain the job in a chat — who calls, what they need, what should happen when the agent can’t help — and the Builder designs the agents, writes their prompts and wires their tools. It proposes, you confirm: nothing changes without your say-so.

In the docsMeet the BuilderDescribe what you want

Step 02

It already knows your business.

With your consent, your website is crawled from the moment your account is approved — so the first agent you build already talks about your actual opening hours, services and contact details, not generalities. Add PDFs for the things a website doesn’t say, and answers stay grounded in what your content actually states.

In the docsWebsite knowledgeKnowledge bases

Step 03

The team you see is the team you get.

Every team is a picture: agents as boxes, calls flowing in from the left, and distinct lines for transfers, quiet background helpers and hand-backs to a colleague’s handset. The graph isn’t an illustration — if a transfer isn’t drawn, it isn’t wired, and saying so in the chat is how you fix it.

In the docsReading the team graphTeams, transfers & subagents

Step 04

A real number, live only when you say so.

Test in the browser first — no number needed. When it sounds right, buy a number in the dashboard (or bring your own) and press Go live. Callers only ever hear a version you deliberately published: edits pile up safely in a draft, and every version can be rolled back.

In the docsConnect a phone numberDrafts, versions & going live

Step 05

Every call comes back as evidence.

Recording, transcript and a feed of everything the agent actually did — the slot it booked, the transfer it made, the result that came back — synced to one timeline. If a call went wrong, Fix with AI hands the evidence straight to the Builder, which diagnoses it and proposes the fix.

In the docsInspecting a callTroubleshoot a call with AI

Step 06

Money that can't surprise you.

Calling is prepaid from one shared balance, metered in small increments, with the credit, the VAT and the total shown before you pay anything. At zero, calls stop — your agents, numbers and history stay exactly as they were, and you can never owe us money.

In the docsCredit & top-upsPricing

On every call, on every plan

Every agent says it’s an AI, never takes card numbers, and hands over to a human the moment that’s the better answer.

Politeness is the product. The guarantees are written into every prompt the Builder generates — the full set is in What every agent promises your callers, and the wider stance in Responsible AI calling.

Be one of the first.

polite.ai is in private beta.

Approved organisations start with a 30-day Pro trial and £45 of calling credit.

Request an invite

We’ll email you an invite once you’re approved — no spam, ever.